11A: Napkin
Who:
I am Heather Terricola. I am an amateur music producer who has done a few projects for people professionally (read: for money). I have been experimenting with digital audio workstations for many years now and have a very technical and advanced understanding of MIDI, plugins, and audio design. I do not have much musical hardware besides a few microphones and mixer boards, nor do I have much experience dealing with analog instruments.
What:
I am offering a low-cost high-quality way for college-age and underpaid aspiring musicians to experiment with making pop, hip-hop, and other easily computer-generated genres of music.
To whom: College-aged students, underpaid aspiring musicians, and people looking to record cheap demo songs to pitch to record labels.
Why care?:
My service would provide a similar sound to a professional studio when it comes to genres like pop, rap, R&B, etc. with extremely competitive prices. By eliminating much of the expensive equipment, overhead costs are greatly reduced.
Core concepts: I have over 10 years of experience playing with and learning about DAW (digital audio workstations). I have the ability to string together a professional sounding piece of simple music.
While I do believe these elements fit together, especially since there are many poor musicians in Gainesville, FL, I think my biggest drawback is the lack of analog instrumentation. While it is easy to hook up an electric guitar to a computer and use artificial amplifier plugins, it is very difficult to set up a sound-proofed and equalized room that accurately records analog instruments such as piano, strings, trumpets, etc.. And while it is certainly possible to record these instruments in the low-budget setting I have set up, it will always sound sub-par to a professional studio as the noise bounces off of walls and creates acoustics.
I am Heather Terricola. I am an amateur music producer who has done a few projects for people professionally (read: for money). I have been experimenting with digital audio workstations for many years now and have a very technical and advanced understanding of MIDI, plugins, and audio design. I do not have much musical hardware besides a few microphones and mixer boards, nor do I have much experience dealing with analog instruments.
What:
I am offering a low-cost high-quality way for college-age and underpaid aspiring musicians to experiment with making pop, hip-hop, and other easily computer-generated genres of music.
To whom: College-aged students, underpaid aspiring musicians, and people looking to record cheap demo songs to pitch to record labels.
Why care?:
My service would provide a similar sound to a professional studio when it comes to genres like pop, rap, R&B, etc. with extremely competitive prices. By eliminating much of the expensive equipment, overhead costs are greatly reduced.
Core concepts: I have over 10 years of experience playing with and learning about DAW (digital audio workstations). I have the ability to string together a professional sounding piece of simple music.
While I do believe these elements fit together, especially since there are many poor musicians in Gainesville, FL, I think my biggest drawback is the lack of analog instrumentation. While it is easy to hook up an electric guitar to a computer and use artificial amplifier plugins, it is very difficult to set up a sound-proofed and equalized room that accurately records analog instruments such as piano, strings, trumpets, etc.. And while it is certainly possible to record these instruments in the low-budget setting I have set up, it will always sound sub-par to a professional studio as the noise bounces off of walls and creates acoustics.

Hi Heather,
ReplyDeleteI agree, apartments and dorms aren’t the best for getting good raw sound from physical instruments. However, I feel like this gives your projects a unique sound everyone can still appreciate. College students can’t afford premium prices, and won’t get access to the high-end premium sound quality associated with full functioning studio setups. The business seems to be providing them with the next best thing and an experience making music.
Hi Heather,
ReplyDeleteIt sounds like you've really thought this through, including many important details. Maybe instead of going to people, they could come to you. That way you'd only need to soundproof one space. It also sounds like this could be pretty costly to you to set up and get all the equipment, have you thought about pricing that would make it profitable for you? Otherwise I really like the idea and definitely see a potential for it. Many college students aspire to make their own music but don't have the resources.
Hi Heather,
ReplyDeleteYour experience in this field is vital, it helps you gain ethos when you pitch this idea. People are more likely to go with someone who has experience working with such tools rather than someone who does not. Also it is really incredible to see your passion through this topic. You are pursuing a topic and industry that fuels your fire. That is awesome!